Custom Web Development in Tbilisi

The average small business website in Georgia loses most of its potential clients due to slow loading times and non-responsive design. Our web studio in Tbilisi specializes in creating web solutions that convert traffic into leads: from landing pages for targeted advertising to fully-functional e-commerce stores with payment gateway integration.

We work with small and medium-sized businesses throughout Georgia — from Batumi to Tbilisi. Custom development without templates — only solutions tailored to your niche specifics, taking into account the features of the Georgian and international markets.

What Clients Get When Ordering Development

A modern web resource is not a set of pages with text, but a lead generation system. We design turnkey website architecture based on performance metrics: time to make a decision, path to target action, conversion barriers.

Services and Pricing

Landing Page — $500-850

Technical Parameters: Single-page solution optimized for a specific advertising channel. Average volume — 3-5 screen blocks, 1-2 lead generation forms, integration with CRM or email marketing.

Implementation Timeline: 7-12 business days from brief to hosting delivery.

Application: Testing hypotheses in paid advertising, promotional pages for seasonal campaigns, collecting leads for highly specialized services. Suitable for launching MVP with minimal investment.

Package Includes:

• UI/UX design focused on conversion
• Responsive layout for all screen resolutions
• Goal setup in Google Analytics and Yandex.Metrica
• Form integration with email notifications or Telegram bot
• Basic SEO optimization
• Deployment on your domain and hosting

Corporate Website — $1200-2200

Technical Parameters: Multi-page structure from 8 to 25 pages. Includes services/products catalog, case studies section, news blog, contact forms. Admin panel for content management without developer involvement.

Implementation Timeline: 18-28 business days depending on scope and integrations.

Application: B2B companies, service organizations, medical centers, educational institutions, real estate developers. Goal — establishing expertise and trust, long-term organic traffic.

Package Includes:

• Information architecture based on competitor analysis and search queries
• Custom design considering brand guidelines (if available)
• CMS panel with visual editor for texts, images, SEO meta tags
• Interactive elements: calculators, maps, contact forms
• Integration with CRM systems (Bitrix24, amoCRM, HubSpot)
• SSL certificate setup, backup, DDoS protection
• Staff training on admin panel usage

E-commerce Store — from $2000

Technical Parameters: Full-fledged e-commerce platform with user accounts, shopping cart, payment and delivery systems. Support for up to 1000 SKUs without performance loss.

Implementation Timeline: 30-45 business days including payment functionality testing.

Application: Online retail of clothing, electronics, food products, handmade goods. B2B marketplaces with wholesale prices and dealer accounts.

Package Includes:

• Catalog with multi-level filters, search, sorting
• Product cards with variations (size, color), filters, images, reviews
• Shopping cart with cross-selling and session persistence
• Payment gateway integration: TBC Pay, Bank of Georgia, PayPal
• Delivery cost calculator (courier, postal, pickup)
• User account: order history, wishlist, loyalty program
• Admin panel: product management, orders, customers, promo codes, sales analytics

Workflow Process: From Request to Launch

We have standardized the website development workflow to eliminate surprises in timelines and budget. Each stage has clear completion criteria and a client approval point.

Day 1-3. Analysis and Technical Specification

We study your niche, competitors in Georgia and the international market, target audience. We conduct a call or meeting to discuss project goals. We form a detailed specification describing functionality, web resource structure, design references. We sign a contract with fixed timelines and cost. First payment 50%.

Day 4-8. Structure Design and Prototyping

We create a sitemap: sections, pages, their relationships. We draw wireframes — schematic page layouts without design, showing the placement of blocks, buttons, forms. We agree on navigation logic and user scenarios. After structure approval — transition to design.

Day 9-15. UI/UX Design

We create an interactive prototype in Figma: all pages, clickable elements, mobile adaptation. You see how the final website will look, can test the interaction logic. 2 rounds of revisions included. After design approval — transition to development. Returning to design after this stage incurs an additional 15% charge of the redesign cost.

Day 16-28. Development and Programming

Frontend: responsive layout, animations, interactive elements. Backend: admin panel setup, databases, integrations with external services (CRM, payments, email campaigns). Weekly progress demonstrations on test subdomain — you control the process in real-time.

Day 29-33. Testing and Debugging

Functional testing: verification of all forms, buttons, links, calculators. Cross-browser testing. Performance optimization: image compression, code minification, caching setup.

Day 34-36. Technical SEO Optimization

We configure robots.txt file, canonical tag, hreflang tags for multilingual versions, basic Schema.org microdata for products, articles, organization.

Day 37-38. Production Migration and Training

We migrate the website to your hosting or cloud infrastructure (we recommend AWS/DigitalOcean for stability). We set up SSL certificate, automatic backup, uptime monitoring. We conduct online training for your staff (60-90 minutes): how to add pages, edit texts, upload images, change prices, view statistics. We record instructions and provide them for your use.

Day 39-40. Project Acceptance and Warranty Support

We sign the work completion act. We transfer all source files, access to hosting, domain, admin panel, analytics. Payment of the second installment 50%. Next 30 days — free technical support: bug fixes, consultations, minor improvements up to 2 hours per month. We then offer subscription maintenance from $90/month.

Technical Support After Launch

A website is not a static product. Regular security updates, content, and functionality updates are required. We offer three formats of post-release work:

Warranty Support (30 days, free)
Fixing technical errors caused by our fault. Consultations on admin panel usage. Minor content edits within 2 hours.

"Standard" Subscription ($90/month)
Website backup once a week. 24/7 uptime monitoring with alerts during failures. Security and software component updates. Content addition: up to 3 pages or 10 products per month. SEO and usability consultations.

"Extended" Subscription ($180/month)
Everything from "Standard" + priority support (response within 2 hours). Up to 8 development hours per month: new features, design improvements, integrations. Monthly performance and SEO audit. Content preparation: copywriting, image processing.

Frequently Asked Questions

What is the cost of website development in Tbilisi?

Landing page — from $500 to $850, corporate website — $1200-2200, e-commerce store — from $2000. Website development cost depends on functionality scope, number of unique design blocks, integration complexity. We provide a fixed quote before work begins — no hidden charges during the process. Payment in two stages: 50% at start, 50% at delivery.

How long does turnkey website development take?

Landing page — 7-12 business days, corporate website — 18-28 days, e-commerce store — 30-45 days. Main factors affecting timelines: design approval speed on your side, content readiness (texts, photos), third-party integration complexity.

What is custom development and how does it differ from WordPress?

Custom development — writing code for specific project requirements without using ready-made CMS templates. Advantages: performance 40-60% higher due to absence of excessive libraries, security (no typical WordPress plugin vulnerabilities), flexibility (implementing any non-standard logic). Disadvantage — 20-30% more expensive and requires a professional developer for future changes. We recommend it for projects with non-standard functionality or high speed requirements.

Can I manage content independently after launch?

Yes. We develop an intuitive admin panel with a visual editor. Without technical knowledge, you can: add/edit pages, upload images and documents, change prices and product descriptions, publish news and articles, manage menus and banners. We provide training if necessary. For complex changes (design, structure, new features), developer assistance will be required.

Is SEO optimization included in the development cost?

Basic technical SEO setup is included: proper URL structure, canonical tag, hreflang configuration for multilingual sites, basic Schema.org microdata, page speed optimization, responsiveness, robots.txt file. This is the foundation for indexing and initial ranking. Content SEO (writing optimized texts, comprehensive keyword research, article publication, internal linking) — separate services, discussed individually.

What payment systems can be integrated into an e-commerce store?

For the Georgian market: TBC Pay, Bank of Georgia e-commerce, Liberty Pay. For international payments: PayPal, Stripe, Payoneer. For CIS: YooKassa (Yandex.Kassa), Robokassa. Cryptocurrencies: BTCPay Server, CoinGate. We also implement cash on delivery, bank transfer, mobile app payments (Google Pay, Apple Pay). Payment system commission ranges from 1.5% to 3.5% depending on the chosen provider.

Do you provide hosting and domain?

We help with selection and setup, but hosting and domain are registered in your name. This is important for legal clarity and independence from the contractor. We recommend: for landing pages and small websites — Netlify, Vercel ($0-20/month), for medium projects — DigitalOcean, Vultr ($12-40/month), for high-load stores — AWS, Google Cloud (from $50/month). We register domains through Namecheap, GoDaddy, local registrar nic.ge ($10-15/year).

Do you work with clients from other cities in Georgia and countries?

Yes. Our web studio works with clients from Batumi, Kutaisi, Rustavi, Zugdidi, as well as from Russia, Kazakhstan, Armenia. All communication is online: Zoom, Telegram, WhatsApp, email. Design approval through Figma, development monitoring through test subdomain. Offline meetings are possible for Tbilisi clients upon request. Payment to TBC Bank Georgian account, or cryptocurrency.

What quality guarantees do you provide?

Legal guarantee is specified in the contract: 30 days of free technical error correction after project delivery. We test for responsiveness on different devices before handover. All source files and documentation are transferred to the client — in the future, any developer can continue working on the project.

Can payment be split into several parts?

Standard payment scheme: 50% upon contract signing, 50% upon project delivery. For orders over $2500, a three-stage scheme is possible: 40% start, 30% after design approval, 30% at delivery. For regular clients or when ordering multiple projects, we discuss individual terms. We accept payment: bank transfer (GEL, USD), cryptocurrency (USDT, BTC), PayPal.

What if the result doesn't satisfy at the design stage?

2 rounds of design mockup revisions are included. If after two iterations disagreements remain fundamental, we conduct a video call to clarify reasons. Solution options: third round of revisions for an additional 10% of design cost, involving another designer from the team, contract termination with 70% prepayment refund (30% retained for analytical work done). In 98% of cases, we find a compromise at the discussion stage.

Do you help with website content: texts, photos?

Yes. Copywriting: from $25 per page of text (up to 2000 characters) or product page filling, SEO-optimized articles from $40. If you have your own materials — we use them. If necessary, we adapt media for web (compression, cropping, lazy loading).

Why Clients Choose Us for Website Development?

Financial and Timeline Transparency
Detailed estimate with breakdown by stages before work begins. Weekly development progress reports. No vague wording like "working on it" — you see concrete progress.

Focus on Business Metrics, Not Aesthetics
We design web resources for conversion: analyzing competitor user behavior, testing CTA button placement hypotheses, optimizing the path to target action. We measure results in clicks, leads, sales — not in "design beauty".

Technical Expertise Without CMS Workarounds
We write code from scratch for the project task. We don't use heavy WordPress templates with 50 unused features. Result — website loads 40-60% faster than analogs, protected from typical vulnerabilities, scales with load growth.

Long-term Partnership
We don't disappear after project delivery. 30 days of free warranty support. Support subscription packages with priority response. We help scale functionality as your business grows.